by Debbie Hodge | Mar 17, 2018 | Blog
Last week you learned that creating a first small or limited online course is a great first step for your online teaching business. You learned about both beta and minimum viable products (MVP). The benefits of starting with either a beta or MVP and selling...
by Debbie Hodge | Mar 12, 2018 | Blog
Building an online teaching business entails both course creation and marketing activities. I’ve heard again and again from students who believe that the separation between course creation work and marketing work will let them work more efficiently, batching...
by Debbie Hodge | Mar 6, 2018 | Blog
When you want to get up and running with a first online course offer, consider going with a digital product that you can: create in a few days, deliver without a full-blown classroom, and count on to get your students quick wins. I'm not saying you abandon that...
by Debbie Hodge | Dec 5, 2017 | Blog
With Thanksgiving (and those Cyber Monday and Black Friday sales) in the rear view mirror, this was a week of new lesson prep, live teaching, and email strategy. Take a look behind the scenes of my course building work at both Get It Scrapped and Teach What You Do to...
by Debbie Hodge | Nov 21, 2017 | Blog
This week was a productive one: a new class went up at my scrapbooking membership Get It Scrapped, planning for membership content for all of 2018 at Get It Scrapped is done, and Black Friday and Cyber Monday offers were set up and scheduled for both Get It Scrapped...
by Debbie Hodge | Nov 18, 2017 | Blog
This week is all about making offers. See how I went from a draft of lessons for a live workshop to a completed offer with course branding, sales page, shopping cart setup and email campaign.
