Videos
A 4-Step Process for Engaged Audience Growth
How I grew the email list for my new ecommerce business to 10,000 contacts in 90 Days.
3 Rich Idea Sources for Your Free Content
Free content is essential to audience building and nurture. Today, let's talk about 3 approaches to coming up with ideas for that free content.
Course Structure – The *NEW* eCourse Blueprint Approach
Here's where we're at in the revision process for our signature program--a look at tools and processes!
How to Create a Visual Framework for Your Course
A visual framework is a simple diagram that illustrates how the core components of your program fit together. It can make the work of your course look doable and exciting. Watch and understand basic shapes and arrangements that work to...
3 Ways to Develop an Online Course Series
Use the "series" course structure as an alternative to the signature course, to bring back repeat students, or to fuel a membership. Watch to understand 3 approaches to the series: 1. Progressive Skills, 2. Related Topics, and 3....
4 Prompts for Developing Your Signature Methodology
When your course is built on a foundation of your remarkable and results-getting processes, it has its own methodology. And it stands out. In this video, learn the three components of a methodology and use 4 prompts for developing an online...
Your Rich Course Outline Checklist: 5 Key Questions
Save yourself time and ensure that you're creating a remarkable course by putting extra effort into creating an outline that is RICH (it's NOT a skeletal, bulleted summary). Here I share 5 questions to ask about your outline before moving...
Your Course Structure = Methodology + Outline + Framework
Your course outline should incorporate your own unique approaches (your methodology). So get that nailed first. Then do the outline. And finish it all off with a framework that makes the work of your course visible. Listen in to understand...
Establish 5 Practices to Raise the Impact of Your Expertise
In this week's new video lesson, I talk about doing creative and generative work. Specifically: the (non-course-building) creative work I’m doing now (and the challenges in it)...and how this relates to being a course builder learning new...
A Sales Funnel is Built on Content (and the tech part can be simple)
SoooOOOoo many messages come to me through my webinar chat asking: What funnel do you use? As if there were a limited number of funnels! Listen in to understand that your content is the most important aspect of a funnel. I'll also tell you...