by Debbie Hodge | Apr 20, 2021 | VideoBlog
Experts thinking about creating an online course often ask me something like this: But how will I sell my course again and again? My answer: with 4 types of content. That content will take some tweaking when you're getting started, but the goal is to create the right...
by Debbie Hodge | Apr 14, 2021 | VideoBlog
An editorial course structure is built around contributor and curated content. While you may be a teacher within this class, you also have the role of editor, defining what your guest teachers will contribute and how the complete project will come together. I explain...
by Debbie Hodge | Apr 7, 2021 | VideoBlog
Are you a maker wondering if –or how!–you could turn your expertise into an online course? In this short video, I give you 4 solid approaches for structuring your first course (and I'll be back soon with similar advice for coaches, shop-owners,...
by Debbie Hodge | Mar 31, 2021 | VideoBlog
When you write the first 4 sections of your online course early–even before you've created course lessons–you have a North Star to guide your course creation work. Watch this short lesson to understand what you need to know to write these sections–...
by Debbie Hodge | Dec 23, 2020 | VideoBlog
When you spend time writing a long-form sales page, you're also creating the content that can fuel your offer emails and launch event. Make sure you get the emails that come out of my sales page content for the new eCourse Blueprint...