by Debbie Hodge | May 29, 2019 | Blog
Your online course lesson content needs to come out of your own expertise, ideas, and experiences. But when it comes to your marketing content, you don't need to completely reinvent the wheel. Instead, you can curate inspiration and build swipe libraries to turn to...
by Debbie Hodge | May 8, 2019 | Blog
There are going to be points in your work where you’re stuck, where you’re not moving forward, and where sitting down to do the work becomes difficult. Steven Pressfield, author of The War of Art calls this “resistance.” He says: “Resistance cannot be...
by Debbie Hodge | May 1, 2019 | Blog
Your paying students sign on for the core content (and support) you've promised in an online course so that they can get to their goals. When you can also incorporate surprises and unexpected value, you'll have students who are more likely to persevere through...
by Debbie Hodge | Apr 26, 2019 | Blog
Building a profitable online business does not happen overnight. Many of us still need to generate income while creating our course and the systems that go with it. That income is needed to cover costs we’re responsible for in our personal life, to make a...
by Debbie Hodge | Apr 19, 2019 | Blog
As you're designing an online course, the incorporation of extraordinary value PLUS a stand-out student experience will make the purchase decision easy for your prospects. A stand-out class: Acts as a catalyst for change for the student in it. It reveals to...
