Blog

I spent a brief time this month in a new facebook group that I'd joined because it was about building online courses. Right up my alley, I'd thought. And the enthusiasm was great. Several members were busy at work last week making their courses, recording videos,...

Abe Lincoln said, "If I had six hours to chop down a tree, I'd spend the first four hours sharpening the axe." He knew that preparation matters, that laying the right groundwork is crucial to successful outcomes. Here are the five first groundwork-laying steps for...

  To offer your online course to potential students, you need something to call it. You need a name. William Shakespeare wrote, "A rose by any other name would smell as sweet". . . . . . but a rose exists in physical space and can be taken in with multiple...

The starting place for making an exceptional online course is the transformation you will bring about for your students. From the very beginning, when you develop your class and its outcome, be sure to go beyond saying of your class: "At the end of this class,...

Since you're a Teach What You Do reader, you likely already know that for anyone with a special skill, coaching ability, or expertise, this is a great time for creating and selling an online course. You have probably seen the Forbes projections for online learning...

Adding a "live virtual event" to your online course lets you personalize your teaching and address students’ questions regularly and in depth so you can ensure their success. You might call your live virtual event a webinar, webcast, live stream, live meeting,...

  It's never been easier to set up your own online classroom. . . unless . . . . . . you don't understand your options and the pieces you'll need. I'm going to help you remove that roadblock right now as I detail the pieces of an online classroom and three...

Pricing your online course is a question many of us fret on. What if you charge too much and no one buys? What if you charge too little, devaluing your work and even leaving money on the table? The best approach is to, from day one, design your course to be packed...

While building a successful online teaching business is a multi-step project, when you're new to work of teaching online, there are advantages to just GETTING STARTED TODAY. Because what's the alternative? Lists, thinking, planning, strategizing. All good . . . but...

Your successful and profitable online course topic will: come out of your special talents, knowledge and expertise, and address the problems and desires of your audience. Take care of the first part by using the nine questions here to look at your skills from fresh...

There has never been a better time to develop your own online class. Technology as well as people's online habits and expectations make online training easier to deliver and sell than ever before. While there are plenty of ways to sell your online class on someone...

To teach an online class you need a home base on the web. You don't have to have an elaborate website, but you need a place for providing these basic tasks: 1. Present your credentials 2. Attract and host traffic 3. Build your email list 4. Deliver your online class A...

The most important thing to get right before you begin creating an online class is the topic. The best way to get this topic right is to find your people, understand what they need, and teach to that goal or transformation. Who Do They Want to Be? The successful...

What do you do to convince customers to buy when the cart for your digital product is always open? If you sell a membership product--as I do at Get It Scrapped.com--you can only occasionally offer a sale or bonus if you want your product to retain its value. Read on...

It's easy to teach an online class that has uniform steps and predictable outcomes based upon how those steps are executed: the code runs or it doesn't, your student passes the certification exam or fails it. But, how do you impart skills that aren't formulaic when...

If you've needed a creative or crafty how-to in recent times, you've probably gone looking for help in an online course or tutorial. This past summer, my youngest son crocheted Yoda using a free Youtube video. I was glued to a class on surface pattern design at...